Hemanth Shah

President
OOH Initiatives

hemanth.shah@lintasmedia.in

An MBA in marketing, Hemanth is a focussed media professional. Being cool, composed and ever smiling, his demeanour calms the worst of crisis into a solvable issue. His learnings from the growing up years in NCC at school/college and then clearing the combined defence services exam for Indian military academy have shaped his personality and are probably the reason why he is a team favourite.

His overall experience of 20+years encompasses work with major media, organised retail and advertising groups like Tata, Chitralekha, Mudra, Madison, Alban communications, Future and Times.

His domain for the past decaade and half has been in the Out-of-Home media space, where he has been on all sides of the business - planning, buying, strategising, research and selling. He has been a contributor to bringing in research and metrics to the OOH media space and is a member of the technical committee at MRUC.